Taskers’ Christmas Collection
To celebrate the launch of Taskers’ Christmas Collection, Propel PR delivered a festive showcase event welcoming more than 300 guests, including families, food bloggers, influencers, media, and local businesses.
The event transformed the space into a Christmas experience, showcasing Taskers renowned Christmas collection whilst also featuring a curated selection of pop up stalls from local brands including Say It With, Doogles Donuts, and a range of independent businesses, creating a vibrant and engaging atmosphere for guests to explore.
Adding to the festive spirit, families were treated to a live reindeer experience and a visit from Santa Claus, bringing a magical Christmas moment for younger guests and creating a highly shareable experience across social media.
The event also highlighted The Bus Yard, which enjoyed a hugely successful residency throughout the Christmas period. Its popularity with visitors led to the concept becoming a permanent fixture, with The Bus Yard now officially launching a dedicated home within Taskers’ bistro named 1958 Kitchen.
To celebrate The Bus Yard’s new permanent residency, Propel PR supported the launch with a creative event concept; Boards & Bites.
The interactive experience welcomed interior and lifestyle influencers, alongside local businesses and media, to explore Taskers’ latest furniture and decor collections while enjoying dishes from The Bus Yard’s new kitchen concept, 1958.
Guests were invited to sample a selection of plates from the new menu while curating their own dream mood boards using pieces from Taskers’ newest catalogue.
The immersive concept blended food, design and creativity, giving attendees a unique opportunity to engage with both the culinary and interior inspiration behind the brand.
The event successfully showcased The Bus Yard’s exciting new chapter while highlighting Taskers as a destination for both great food and home inspiration.
In addition to delivering the events, Propel PR also secured media coverage for both activations, landing local press features in Liverpool Echo, Liverpool World, The Guide Liverpool and Explore Liverpool.